{"id":136231,"date":"2024-09-02T10:56:05","date_gmt":"2024-09-02T10:56:05","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2024\/09\/02\/bernard-arnault-invests-in-polene-a-new-lease-of-life-for-parisian-leather-goods\/"},"modified":"2024-09-02T10:57:51","modified_gmt":"2024-09-02T10:57:51","slug":"bernard-arnault-invests-in-polene-a-new-lease-of-life-for-parisian-leather-goods","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2024\/09\/02\/bernard-arnault-invests-in-polene-a-new-lease-of-life-for-parisian-leather-goods\/","title":{"rendered":"Bernard Arnault invests in Pol\u00e8ne: a new lease of life for Parisian leather goods"},"content":{"rendered":"\n<p><strong>Bernard Arnault&#8217;s empire expands further with a minority stake in Pol\u00e8ne, a fast-growing Parisian leather goods brand.\nThis strategic partnership promises to reinforce Paris&#8217; position as the world&#8217;s luxury capital. <\/strong><\/p>\n\n<p><strong>Bernard Arnault<\/strong>, global luxury icon and Chairman and CEO of <a href=\"https:\/\/www.parisselectbook.com\/?s=lvmh&amp;post_type=post\">LVMH<\/a>, recently acquired a minority stake in <strong>Pol\u00e8ne<\/strong>.\nA Parisian leather goods brand that has captured the hearts of lovers of elegant, modern handbags, and even <a href=\"https:\/\/www.parisselectbook.com\/en\/2024\/07\/01\/what-are-kelly-rutherfords-favourite-parisian-brands\/\">stars like Kelly Rutherford<\/a>.\nThis move marks a new stage in the expansion of the Arnault empire, and underlines its interest in young, dynamic brands.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Pol\u00e8ne: a brand on the rise<\/h2>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1761\" height=\"991\" src=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited.jpg\" alt=\"Polene\" class=\"wp-image-136160\" srcset=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited.jpg 1761w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-295x166.jpg 295w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-880x495.jpg 880w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-534x300.jpg 534w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-768x432.jpg 768w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-1536x864.jpg 1536w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-180x100.jpg 180w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-312x175.jpg 312w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-829x466.jpg 829w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-372x209.jpg 372w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-1024x576.jpg 1024w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/lot-edited-296x167.jpg 296w\" sizes=\"(max-width: 1761px) 100vw, 1761px\" \/><\/figure>\n\n<p>Founded in <em>2016<\/em>, Pol\u00e8ne has quickly established itself as a key player in the world of luxury leather goods.\nThe brand is appreciated for its minimalist creations and clean lines.\nIts success is based on a combination of timeless elegance and modernity, offering pieces that are both sophisticated and accessible.\nWith its resolutely Parisian DNA, Pol\u00e8ne has attracted an international clientele.\nThis rapid expansion and the quality of its products naturally attracted the attention of Bernard Arnault.      <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A strategic partnership for Pol\u00e8ne<\/h2>\n\n<p>Bernard Arnault&#8217;s entry into <a href=\"https:\/\/www.polene-paris.com\/collections\/polene-selection?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=SEARCH_MARQUE&amp;utm_term=marque&amp;utm_content=FR&amp;utm_id=SEARCH_MARQUE_FR&amp;gad_source=1&amp;gclid=CjwKCAjwxNW2BhAkEiwA24Cm9Ho2thAlAKzMSWguzMbkK1MxndHIwX49IZrdprzyfhISXH1W_GGtuRoCiWIQAvD_BwE\" target=\"_blank\" rel=\"noreferrer noopener\">Pol\u00e8ne&#8217;<\/a> s capital represents a real turning point for the brand.\nAlthough the stake is a minority one, it opens the way to new synergies with the LVMH empire.\nThis strategic partnership could enable the brand to benefit from LVMH&#8217;s expertise, while retaining its independence.  <\/p>\n\n<p>This investment is part of a strategy to diversify its brand portfolio while supporting innovation.\nPol\u00e8ne, with its high-end positioning and growth potential, appears to be a judicious choice. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">The impact on the Paris luxury market<\/h2>\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"2048\" height=\"1153\" src=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-scaled.jpg\" alt=\"Polene\" class=\"wp-image-136163\" srcset=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-scaled.jpg 2048w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-295x166.jpg 295w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-880x495.jpg 880w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-534x300.jpg 534w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-768x432.jpg 768w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-1536x865.jpg 1536w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-180x100.jpg 180w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-312x175.jpg 312w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-829x466.jpg 829w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-372x209.jpg 372w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-1024x576.jpg 1024w, https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2024\/09\/POLENE_N1JAUNE__13-scaled-1-edited-296x167.jpg 296w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/figure>\n\n<p>This partnership could have a significant impact on the Paris luxury goods market.\nBy joining forces with Pol\u00e8ne, <strong>Bernard Arnault<\/strong> is sending out a strong signal.\nParis remains the nerve center of luxury creation and innovation.\nThis initiative could encourage other young brands to develop and aim for international recognition.   <\/p>\n\n<p>Pol\u00e8ne, for its part, could see its brand awareness and distribution expand even further, thanks to this strategic support.\nThis new growth could consolidate its position in the luxury market and enable it to compete with the big houses. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">  A new era for Pol\u00e8ne<\/h2>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C_aD89MN0lX\/?utm_source=ig_embed&#038;utm_campaign=loading\" 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100px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 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C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\"  color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\"  width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\"  width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\"  background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\"  width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/C_aD89MN0lX\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\"><\/a><a href=\"https:\/\/www.instagram.com\/reel\/C_aD89MN0lX\/?utm_source=ig_embed&#038;utm_campaign=loading\">A publication shared by WHOOPSEE (@whoopsee.it)<\/a><\/p><\/div><\/blockquote>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n<\/div>\n\n<p>Bernard Arnault&#8217;s investment in Pol\u00e8ne marks a key step in the brand&#8217;s evolution.\nBy joining forces with one of the most influential figures in the luxury industry, Pol\u00e8ne is positioning itself for further growth and enhanced international influence.\nThis partnership highlights the importance of Paris in the world of luxury and demonstrates once again the capital&#8217;s ability to be at the forefront of fashion and innovation.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bernard Arnault&#8217;s empire expands further with a minority stake in Pol\u00e8ne, a fast-growing Parisian leather goods brand. This strategic partnership promises to reinforce Paris&#8217; position&#8230;<\/p>\n","protected":false},"author":3,"featured_media":136151,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2685],"tags":[2239,2338,2224,2225,2228],"quartier":[],"class_list":["post-136231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-du-luxe-en","tag-adresse-en","tag-chic-en","tag-luxe-en","tag-mode-en","tag-paris-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bernard Arnault invests in Pol\u00e8ne: a new lease of life for Parisian leather goods<\/title>\n<meta name=\"description\" content=\"Bernard Arnault&#039;s empire expands further with a minority stake in Pol\u00e8ne, a fast-growing Parisian leather goods brand.\" \/>\n<meta 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