{"id":146845,"date":"2024-11-20T11:03:50","date_gmt":"2024-11-20T11:03:50","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2024\/11\/20\/loic-prigents-latest-book-on-the-history-of-fashion-is-a-must-read\/"},"modified":"2024-11-20T11:11:59","modified_gmt":"2024-11-20T11:11:59","slug":"loic-prigents-latest-book-on-the-history-of-fashion-is-a-must-read","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2024\/11\/20\/loic-prigents-latest-book-on-the-history-of-fashion-is-a-must-read\/","title":{"rendered":"Lo\u00efc Prigent’s latest book on the history of fashion is a must-read."},"content":{"rendered":"\n

With his new book Mille milliards de rubans (A Thousand Billion Ribbons<\/em>), Lo\u00efc Prigent plunges into the fascinating history of fashion, between tasty anecdotes and historical analysis.<\/strong> We devoured it!<\/strong><\/p>\n\n

Lo\u00efc Prigent, a leading figure in fashion journalism, returns with an ambitious project: to trace the evolution of fashion from its beginnings to the opening of the first Chanel boutique in 1913. This book, the first in a series, explores the emergence of the great fashion houses and the rise of an industry that has shaped French culture. <\/p>\n\n

Fashion, a mirror of history<\/h2>\n\n

In this essay, Lo\u00efc Prigent answers a central question: “How did fashion become what it is today?”<\/em> Combining historical accounts with his witty style, he reveals the innovations that have transformed couture. From Singer machines to department store windows, he shows how technical and commercial elements shaped an enduring business model. <\/p>\n\n

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A publication shared by \u00c9ditions Grasset (@editionsgrasset)<\/a><\/p><\/div><\/blockquote>\n