{"id":151278,"date":"2025-01-16T09:28:54","date_gmt":"2025-01-16T09:28:54","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/01\/16\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\/"},"modified":"2025-01-16T09:55:59","modified_gmt":"2025-01-16T09:55:59","slug":"rolls-royce-invests-heavily-to-modernize-its-uk-plant","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/01\/16\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\/","title":{"rendered":"Rolls-Royce invests heavily to modernize its UK plant"},"content":{"rendered":"\n<p><strong>After a solid 2024, Rolls-Royce announces a historic investment to expand and modernize its Goodwood plant. This project marks a turning point in the brand&#8217;s strategy, geared towards personalized luxury and electric vehicles. <\/strong><\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">An unprecedented expansion<\/h2>\n\n<p>Since its opening in 2003, the Goodwood plant in the south of the UK has never seen such massive investment. With an injection of <strong>357 million euros<\/strong>, this iconic site, which houses the head office, design center and production plant, is gearing up to meet growing demand for custom-built and electric vehicles. The transformation includes the creation of new private offices reserved for an exclusive clientele, where customers will be able to personalize their car with a dedicated designer.  <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CUNVQTUop1d\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"  background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CUNVQTUop1d\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\"  display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\"  color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\"  width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\"  width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\"  background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\"  width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CUNVQTUop1d\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A publication shared by Rolls-Royce Motor Cars (@rollsroycecarseurope)<\/a><\/p><\/div><\/blockquote>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Towards 100% electric generation<\/h2>\n\n<p>As part of its shift towards electric vehicles, Rolls-Royce plans to revamp its facilities to integrate more battery systems. This decision is based on the success of the <strong>Spectre<\/strong> electric model, which became the most popular vehicle in Europe and the second most popular worldwide in 2024. In 2025, the brand will unveil a new electric car, marking a key step towards an all-electric range.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Solid performance despite a slowdown<\/h2>\n\n<p>Rolls-Royce delivered <strong>5,712 cars<\/strong> in 2024, a slight decline of <strong>5%<\/strong> on 2023. Despite this, results remain among the best ever recorded, with record sales in regions such as the <strong>Middle East<\/strong>, <strong>Europe<\/strong> and <strong>Asia-Pacific<\/strong>. North America, however, remains the brand&#8217;s main market.  <\/p>\n\n<p>According to <strong>Chris Brownridge<\/strong>, Managing Director of Rolls-Royce Motor Cars, this investment testifies to the company&#8217;s <strong>financial health<\/strong> and <strong>confidence<\/strong> in its growth plans.<\/p>\n\n<p>Also read: <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/01\/16\/hugo-boss-launches-eightyards-and-adds-value-to-its-surpluses\/\">Hugo Boss launches Eightyards and adds value to its surpluses<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>After a solid 2024, Rolls-Royce announces a historic investment to expand and modernize its Goodwood plant. This project marks a turning point in the brand&#8217;s&#8230;<\/p>\n","protected":false},"author":11,"featured_media":151222,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2996],"tags":[],"quartier":[],"class_list":["post-151278","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rolls-Royce invests heavily to modernize its UK plant<\/title>\n<meta name=\"description\" content=\"After a strong 2024, Rolls-Royce announces a historic investment to expand and modernize its Goodwood plant. 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This...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.parisselectbook.com\/en\/2025\/01\/16\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\/\" \/>\n<meta property=\"og:site_name\" content=\"Paris Select\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/parisselect\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-16T09:28:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-16T09:55:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2025\/01\/A-48-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Victoire Le Goa\u00ebc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Victoire Le Goa\u00ebc\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/\"},\"author\":{\"name\":\"Victoire Le Goa\u00ebc\",\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/#\\\/schema\\\/person\\\/baecfedcaefd5c2c17f0b6ff4a93b1fd\"},\"headline\":\"Rolls-Royce invests heavily to modernize its UK plant\",\"datePublished\":\"2025-01-16T09:28:54+00:00\",\"dateModified\":\"2025-01-16T09:55:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/\"},\"wordCount\":282,\"publisher\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.parisselectbook.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/A-48-1.jpg\",\"articleSection\":[\"Business\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/\",\"url\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/\",\"name\":\"Rolls-Royce invests heavily to modernize its UK plant\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/01\\\/16\\\/rolls-royce-invests-heavily-to-modernize-its-uk-plant\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.parisselectbook.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/A-48-1.jpg\",\"datePublished\":\"2025-01-16T09:28:54+00:00\",\"dateModified\":\"2025-01-16T09:55:59+00:00\",\"description\":\"After a strong 2024, Rolls-Royce announces a historic investment to expand and modernize its Goodwood plant. 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