{"id":151734,"date":"2025-01-21T09:47:46","date_gmt":"2025-01-21T09:47:46","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/01\/21\/the-second-hand-watch-market-is-booming\/"},"modified":"2025-01-21T09:48:12","modified_gmt":"2025-01-21T09:48:12","slug":"the-second-hand-watch-market-is-booming","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/01\/21\/the-second-hand-watch-market-is-booming\/","title":{"rendered":"The second-hand watch market is booming"},"content":{"rendered":"\n<p><strong>The pre-owned watch industry, once a niche market, is now establishing itself as a key player in the watch sector. According to the latest <em>Deloitte Swiss Watch Industry Insights 2024<\/em> report, this market could equal that of new watches within the next ten years, driven by growing demand and consumers in search of unique models. <\/strong><\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Sustained growth despite fluctuations<\/h2>\n\n<p>After a boom during the health crisis, followed by a slowdown, the second-hand market is showing impressive stability. Between <em>2020 and 2024<\/em>, the number of consumers willing to buy a second-hand watch doubled. This phenomenon is supported by the notion of investment: almost one in five consumers considers the purchase of a watch, new or pre-owned, as an investment. Vintage and neo-vintage models, blending ancient aesthetics with modern technology, are generating a real craze.   <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Young generations in the spotlight<\/h2>\n\n<p><strong>GenZ<\/strong> is playing a growing role in this market. These young consumers prefer unisex watches and are looking for timepieces that symbolize both style and durability. As Cyrille Coiffet, Vice-President of Catawiki, explains, the appeal of authenticity and history contributes to the popularity of pre-owned watches with this generation.  <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DDhKMsfoF6X\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"  background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DDhKMsfoF6X\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\"  width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\"  width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\"  background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\"  width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DDhKMsfoF6X\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A publication shared by Giorgia Mondani (@giorgiamondani)<\/a><\/p><\/div><\/blockquote>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Certification: a guarantee of trust<\/h2>\n\n<p>To meet buyers&#8217; expectations, certification of pre-owned watches has become essential. Certified timepieces guarantee inspection, maintenance and authentication, reinforcing confidence in transactions. These initiatives, like digital passports, ensure greater transparency and security for consumers.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Brands adapt<\/h2>\n\n<p>The major watch manufacturers are not standing still in the face of this boom. They are investing in specialized platforms, such as Richemont&#8217;s <strong>Watchfinder<\/strong>, and collaborating with retailers to capture a share of this booming market. According to Deloitte, three approaches dominate: owning pre-owned stock, managing consignments or operating a marketplace.  <\/p>\n\n<p>Despite a slight decline in Swiss exports in <em>2024<\/em> (-2.7%), the future of pre-owned watchmaking looks promising. This thriving market, combining tradition and innovation, is redefining the codes of luxury to meet the expectations of a diversified and demanding clientele. <\/p>\n\n<p>Also read: <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/01\/17\/richemont-a-return-to-growth-in-the-third-quarter-of-2024\/\">Richemont: a return to growth in the third quarter of 2024<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The pre-owned watch industry, once a niche market, is now establishing itself as a key player in the watch sector. According to the latest Deloitte&#8230;<\/p>\n","protected":false},"author":11,"featured_media":151731,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2996],"tags":[],"quartier":[],"class_list":["post-151734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The second-hand watch market is booming<\/title>\n<meta name=\"description\" content=\"The pre-owned watch industry, once a niche market, is now establishing itself as a key player in the...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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