{"id":152881,"date":"2025-02-01T07:42:13","date_gmt":"2025-02-01T07:42:13","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/02\/01\/jaguar-land-rover-focuses-on-personalization-and-ecology\/"},"modified":"2025-02-01T07:42:40","modified_gmt":"2025-02-01T07:42:40","slug":"jaguar-land-rover-focuses-on-personalization-and-ecology","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/02\/01\/jaguar-land-rover-focuses-on-personalization-and-ecology\/","title":{"rendered":"Jaguar Land Rover focuses on personalization and ecology"},"content":{"rendered":"\n

Faced with growing demand for customized vehicles, Jaguar Land Rover is investing nearly 78.5 million euros in its paint lines to offer more options while reducing its ecological footprint.<\/strong><\/p>\n\n

Automotive luxury through color<\/strong><\/h2>\n\n

Customization has become a must in the automotive luxury sector. At Jaguar Land Rover<\/strong>, requests for bespoke colors have doubled<\/strong> in the space of a year, prompting the British automaker to more than double<\/strong> production capacity on its paint lines. With modernized facilities at Castle Bromwich (UK) and Nitra (Slovakia)<\/strong>, the brand will be able to process around 17,000 additional orders per year<\/strong>. <\/p>\n\n

\n
<\/div>\n\n\n\n
\n
<\/div>
<\/div>
<\/div><\/div><\/div>
<\/div>
<\/path><\/g><\/g><\/g><\/svg><\/div>
See this post on Instagram<\/div><\/div>
<\/div>
<\/div>
<\/div>
<\/div><\/div>
<\/div>
<\/div><\/div>
<\/div>
<\/div>
<\/div><\/div><\/div>
<\/div>
<\/div><\/div><\/a>

A publication shared by Jaguar (@jaguar)<\/a><\/p><\/div><\/blockquote>\n