{"id":160343,"date":"2025-03-21T13:32:11","date_gmt":"2025-03-21T13:32:11","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/03\/21\/this-new-marais-cafe-hides-much-more-than-just-good-coffee\/"},"modified":"2025-03-24T16:28:20","modified_gmt":"2025-03-24T16:28:20","slug":"this-new-marais-cafe-hides-much-more-than-just-good-coffee","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/03\/21\/this-new-marais-cafe-hides-much-more-than-just-good-coffee\/","title":{"rendered":"This new Marais caf\u00e9 hides much more than just good coffee&#8230;"},"content":{"rendered":"\n<p><strong>Can you still be surprised by a coffee shop in Paris? Yes, if you push open the door of Hanoi 1988 flowers &amp; Archives, nestled in the 3rd arrondissement.   <\/strong><\/p>\n\n<p>This fifth address of the Hanoi 1988 group offers a surprising yet perfectly coherent concept: <strong>a coffee lounge with Vietnamese specialties<\/strong> that is also <strong>a florist, a DIY workshop and a ceramics boutique<\/strong>. In other words, a place where the senses intertwine and where you don&#8217;t just come to consume, but to <strong>enjoy a poetic, slow, artisanal experience<\/strong>. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Total immersion in Vietnamese aesthetics<\/h2>\n\n<p>From the moment you enter, the d\u00e9cor sets the tone: <strong>no two seats are alike<\/strong>, with <strong>mottled vases<\/strong>, <strong>antique windows<\/strong> and <strong>handmade crockery<\/strong>&#8230; The atmosphere is as much like an <strong>Asian country house<\/strong> as a romantic cabinet of curiosities. The furniture, made from <strong>salvaged and mottled objects<\/strong>, tells a story: that of an intimate Vietnam, transmitted through everyday objects. <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DHEqUoOopaz\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"  background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DHEqUoOopaz\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\"  display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\"  color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\"  width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\"  width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\"  background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\"  width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DHEqUoOopaz\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A publication shared by H\u00e0 N\u1ed9i 1988 Flowers and Archives (@hanoi.1988.flowers)<\/a><\/p><\/div><\/blockquote>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n<p>This taste for detail is accompanied by a real aesthetic bias: <strong>no wifi<\/strong>, here we slow down. We read, observe and chat. The <strong>sound of pruned stems<\/strong>, <strong>the scent of fresh flowers<\/strong> and <strong>the crackle of hand-poured coffee<\/strong> make up the muffled soundtrack of the place.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A menu faithful to Vietnamese traditions<\/h2>\n\n<p>When it comes to beverages, Hanoi 1988 doesn&#8217;t give in to the siren song of generic coffee. There&#8217;s<strong>egg coffee<\/strong>, powerful and creamy, but also <strong>c\u00e0 ph\u00ea s\u1eefa \u0111\u00e1 with condensed milk<\/strong>, <strong>coco coffee<\/strong>, <strong>rare Vietnamese teas<\/strong> and <strong>organic matcha<\/strong>. To accompany these, a selection of <strong>Asian-inspired pastries<\/strong>: <strong>black sesame or spirulina cookies<\/strong>, <strong>chiffon cakes<\/strong>, <strong>matcha brownies<\/strong>, <strong>fruit cheesecakes<\/strong>, or the delicious <strong>pappa roti<\/strong>, fluffy buns that come in coffee or matcha flavors.  <\/p>\n\n<p>Everything is <strong>served in handcrafted Vietnamese crockery<\/strong>, reinforcing the experience of a coffee that&#8217;s as much to be savored as it is to be contemplated. Expect to pay <strong>\u20ac6-7 for a drink<\/strong>, and <strong>around \u20ac5 for sweets<\/strong>. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A true artisanal and creative dimension<\/h2>\n\n<p>But what really makes the difference is the<strong>workshop space<\/strong>. Hanoi 1988 regularly offers <strong>DIY floral workshops<\/strong>, advertised via Instagram. Bouquet composition, an <strong>introduction to Japanese floral art<\/strong>, or the creation of <strong>paper flowers<\/strong>: creative experiences, from \u20ac55 to \u20ac65, <strong>snack included<\/strong>, in a setting conducive to inspiration.  <\/p>\n\n<p>This focus on the customer experience reflects a clear desire to <strong>make the place a sensory and creative haven<\/strong>, a world away from generic coffee shops.<\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A confidential address waiting to be discovered<\/h2>\n\n<p>In a Marais saturated with copy-and-paste concepts, <strong>Hanoi 1988 flowers &amp; Archives<\/strong> brings a new proposition: <strong>coffee, craftsmanship, slowness and transmission<\/strong>.<\/p>\n\n<p>\ud83d\udccd51 rue des Archives, 75003.<\/p>\n\n<p>Also read: <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/03\/21\/bacha-coffee-arrives-in-paris-simple-lounge-or-future-cult-venue\/\">Bacha Coffee arrives in Paris: simple lounge or future cult venue?<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can you still be surprised by a coffee shop in Paris? Yes, if you push open the door of Hanoi 1988 flowers &amp; Archives, nestled&#8230;<\/p>\n","protected":false},"author":3,"featured_media":159919,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2777,2687],"tags":[],"quartier":[],"class_list":["post-160343","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gourmandise-en","category-que-faire-a-paris-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>This new Marais caf\u00e9 hides much more than just good coffee...<\/title>\n<meta name=\"description\" content=\"Can you still be surprised by a coffee shop in Paris? 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