{"id":161384,"date":"2025-03-29T15:00:00","date_gmt":"2025-03-29T15:00:00","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/03\/29\/new-fashion-star-wins-ami-x-ifm-award\/"},"modified":"2025-03-31T12:48:38","modified_gmt":"2025-03-31T12:48:38","slug":"new-fashion-star-wins-ami-x-ifm-award","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/03\/29\/new-fashion-star-wins-ami-x-ifm-award\/","title":{"rendered":"New fashion star wins Ami x IFM award"},"content":{"rendered":"\n

The fourth edition of the Prix Ami x IFM rewarded a project as sensitive as it was visionary. Behind the Matho brand is a designer who embodies a new generation of inclusive, technical and responsible fashion. <\/strong><\/p>\n\n

A singular vision, hailed by an entire jury<\/h2>\n\n

L\u00e9a Mathoni\u00e8re Fallot<\/strong>, founder of the Matho<\/strong> brand, is this year’s winner of the prestigious Ami x IFM Entrepreneurship Prize<\/strong>, worth 20,000 euros<\/strong>. Organized by Parisian fashion label Ami in partnership with the Institut Fran\u00e7ais de la Mode, the prize supports projects launched by students and alumni of the Fashion Entrepreneurship Center<\/strong>. <\/p>\n\n

L\u00e9a, a graduate of the Duperr\u00e9 school, made a name for herself with a proposal centered on sensual, sculptural knitwear<\/strong>, a skill she has been developing since 2022. Dresses, skirts and tops with organic lines: her textile universe evokes both softness and exacting craftsmanship. <\/p>\n\n

A clear ambition and strong values<\/h2>\n\n
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A publication shared by Institut Fran\u00e7ais de la Mode (@ifmparis)<\/a><\/p><\/div><\/blockquote>\n