{"id":171555,"date":"2025-06-04T15:49:10","date_gmt":"2025-06-04T13:49:10","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/06\/04\/augustinus-bader-sets-up-shop-at-the-hermitage-spa-in-la-baule\/"},"modified":"2025-06-04T15:49:48","modified_gmt":"2025-06-04T13:49:48","slug":"augustinus-bader-sets-up-shop-at-the-hermitage-spa-in-la-baule","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/06\/04\/augustinus-bader-sets-up-shop-at-the-hermitage-spa-in-la-baule\/","title":{"rendered":"Augustinus Bader sets up shop at the Hermitage spa in La Baule"},"content":{"rendered":"\n<p><strong>Why does a pioneering regenerative cosmetics brand like Augustinus Bader locate its products in a seaside resort far from the hustle and bustle of capital cities? There&#8217;s nothing accidental about this decision. <\/strong><\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A strategy based on purity<\/h2>\n\n<p>Rather than capitalize on the excitement of a high-profile launch, <strong>Augustinus Bader<\/strong> chose a century-old palace, the Hermitage La Baule, to anchor its new spa protocol. A thoughtful choice, aligned with a vision of <strong>luxury that is quieter, more focused, and above all, more sustainable<\/strong>. <\/p>\n\n<p>Far from being an ephemeral trend, <strong>La Baule<\/strong> has become the setting for a strategic repositioning: that of expert care, reserved for a demanding clientele, sensitive to effectiveness rather than pomp and circumstance.<\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Augustinus Bader, science in the service of care<\/h2>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DH80ADatHlu\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\"  background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DH80ADatHlu\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\"  display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\" width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\"  color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">See this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\"  width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\"  width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\"  background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\"  width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\"  background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DH80ADatHlu\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\"  color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A publication shared by H\u00f4tel Barri\u00e8re L&#8217;Hermitage (@lhermitage.barriere)<\/a><\/p><\/div><\/blockquote>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n<p><strong>Augustinus Bader<\/strong> skincare products are distinguished by their signature formula: <strong>TFC8\u00ae<\/strong>, a patented complex that stimulates natural cell repair mechanisms. No marketing hype here, but a real technical commitment. The result: skin care with no flashy effects, but with visible long-term benefits.  <\/p>\n\n<p>The menu at L&#8217;Hermitage is short, sharp and priced to match its promise:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Radiance treatment &#8211; \u20ac280 \/ 75 min<\/strong>: a customized protocol with hydrogel mask.<\/li>\n\n\n\n<li><strong>Soin Long\u00e9vit\u00e9 &#8211; \u20ac350 \/ 90 min<\/strong>: triple cleansing, lifting massage and marine active ingredients.<\/li>\n\n\n\n<li><strong>Regenerating Body Care &#8211; 290 \u20ac \/ 90 min<\/strong>: deep exfoliation and circulatory massage.<\/li>\n\n\n\n<li><strong>Eye Contour Care (complementary) &#8211; \u20ac75<\/strong>: targeted, fast, and particularly appreciated after a flight or sleepless night.<\/li>\n<\/ul>\n\n<p>Special mention to the <strong>Jet Lag treatment &#8211; \u20ac185 \/ 60 min<\/strong>: to restore radiance to exhausted skin. This treatment is an express rejuvenation cure for a face in distress. It alternates between different textures, numerous gestures (including kobido techniques) and hot and cold sensations.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">An ultra-selective setting<\/h2>\n\n<p>The spa has just <strong>four cabins<\/strong>, all elegant and deliberately sober. There are no frills here: luxury is expressed through silence, meticulous (and adorable) service and quality protocol. It&#8217;s a conscious choice by the <strong>Barri\u00e8re group<\/strong>, which continues to reposition its establishments as contemporary retreats, far removed from the clich\u00e9s of flashy luxury.  <\/p>\n\n<p>Here, the <strong>view of the Atlantic<\/strong> acts as a natural extension of the treatment. The overall experience reflects a mutation of the high-end: more introspective, more rational, but just as exclusive. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">What to do now<\/h2>\n\n<p><strong>Places are scarce and treatments are already in demand.<\/strong>  If you&#8217;re planning a getaway to La Baule or looking for a new skincare protocol based on real results, now&#8217;s probably the time to act. After the treatment, we&#8217;re willing to bet you&#8217;ll treat yourself to the entire Augustinus Bader range. <\/p>\n\n<p>Also read: <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/06\/03\/this-secret-vanity-from-the-editors-of-paris-select-book-will-turn-your-routine-upside-down\/\">This secret vanity from the Paris Select Book editors will change your routine.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why does a pioneering regenerative cosmetics brand like Augustinus Bader locate its products in a seaside resort far from the hustle and bustle of capital&#8230;<\/p>\n","protected":false},"author":3,"featured_media":171552,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110],"tags":[],"quartier":[],"class_list":["post-171555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Augustinus Bader sets up shop at the Hermitage spa in La Baule<\/title>\n<meta name=\"description\" content=\"Why has a pioneering regenerative cosmetics brand like Augustinus Bader set up shop in the heart of Paris?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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