{"id":173973,"date":"2025-06-22T13:00:00","date_gmt":"2025-06-22T11:00:00","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/06\/22\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\/"},"modified":"2025-06-22T17:32:19","modified_gmt":"2025-06-22T15:32:19","slug":"the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/06\/22\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\/","title":{"rendered":"The confidential cosmetics brand that grows&#8230; among the M\u00e9doc vines"},"content":{"rendered":"\n<p><strong>On ten hectares of vineyard land, a gentle revolution is taking place. What if the beauty of the future took root in the soil? <\/strong><\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Dix Hectares: regenerative beauty according to Charlotte Bouygues<\/h2>\n\n<p>Founded in the heart of <strong>Ch\u00e2teau Montrose<\/strong>, <strong>Dix Hectares<\/strong> is a cosmetics brand that goes against the grain of conventional marketing. No exotic extracts or miracle ingredients. Each treatment is rooted in a <strong>living ecosystem<\/strong>, cultivated according to the principles of<strong>regenerative agriculture<\/strong>.  <\/p>\n\n<p><strong>Charlotte Bouygues<\/strong> is in charge of this confidential but ambitious project. Her vision: to make the <strong>plant<\/strong> &#8211; not the trend &#8211; the starting point for each formula. Clover, <strong>germinated barley<\/strong>, comfrey or yarrow: the plants used grow <strong>without chemical inputs<\/strong>, on soil that has been rebalanced and observed with the same rigor as a converted organic vineyard.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">From soil to care: total traceability<\/h2>\n\n<p>Before cultivating, each plot is <strong>analyzed with a spade<\/strong>, scrutinizing earthworms, clod structure, nitrogen levels&#8230; The aim is to <strong>boost biodiversity<\/strong> and produce without depleting resources. The production cycle is slow and precise, excluding any industrial standardization. Active ingredients are extracted <strong>cold<\/strong>, locally, to preserve the plants&#8217; biochemical integrity.  <\/p>\n\n<p>This rigorous approach has given rise to an <strong>ultra-targeted line<\/strong>: a <strong>Cream<\/strong> and a <strong>Serum<\/strong> designed for spring-summer, whose bio-compatibility respects the skin&#8217;s natural rhythm. Like the earth that nourishes them, these skincare products adapt to the <strong>seasons<\/strong>, inaugurating an evolving ritual. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A radical aesthetic in sobriety<\/h2>\n\n<p>Even the packaging reflects this philosophy. Designed by <strong>Doroth\u00e9e Meilichzon<\/strong>, the bottles are biodegradable, uncluttered and conceived as discreet objects. There&#8217;s nothing demonstrative here: <strong>beauty takes a back seat to life<\/strong>, in an age saturated with performative discourse.  <\/p>\n\n<p>Read also:  <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/06\/18\/who-is-fiona-franchimon-the-visionary-spirit-behind-n1-hairpin\/\">Who is Fiona Franchimon? The visionary spirit behind N\u00b01 Hairpin <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On ten hectares of vineyard land, a gentle revolution is taking place. What if the beauty of the future took root in the soil? Dix&#8230;<\/p>\n","protected":false},"author":3,"featured_media":173969,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110],"tags":[],"quartier":[],"class_list":["post-173973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The confidential cosmetics brand that grows... among the M\u00e9doc vines<\/title>\n<meta name=\"description\" content=\"Founded in the heart of Ch\u00e2teau Montrose, Dix Hectares is a cosmetics brand that goes against the grain of conventional marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.parisselectbook.com\/en\/2025\/06\/22\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The confidential cosmetics brand that grows... among the M\u00e9doc vines\" \/>\n<meta property=\"og:description\" content=\"Founded in the heart of Ch\u00e2teau Montrose, Dix Hectares is a cosmetics brand that goes against the grain of conventional marketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.parisselectbook.com\/en\/2025\/06\/22\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\/\" \/>\n<meta property=\"og:site_name\" content=\"Paris Select\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/parisselect\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-22T11:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-22T15:32:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.parisselectbook.com\/wp-content\/uploads\/2025\/06\/A-23-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Paris Select Book\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paris Select Book\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/06\\\/22\\\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/2025\\\/06\\\/22\\\/the-confidential-cosmetics-brand-that-grows-among-the-medoc-vines\\\/\"},\"author\":{\"name\":\"Paris Select Book\",\"@id\":\"https:\\\/\\\/www.parisselectbook.com\\\/en\\\/#\\\/schema\\\/person\\\/577a587b5e4edbba00885d4631b1cba7\"},\"headline\":\"The confidential cosmetics brand that grows&#8230; 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