{"id":186079,"date":"2025-09-02T10:00:00","date_gmt":"2025-09-02T08:00:00","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2025\/09\/02\/givenchy-names-zhang-ruonan-ambassador-a-new-era-for-the-house-in-china\/"},"modified":"2025-09-02T10:00:36","modified_gmt":"2025-09-02T08:00:36","slug":"givenchy-names-zhang-ruonan-ambassador-a-new-era-for-the-house-in-china","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2025\/09\/02\/givenchy-names-zhang-ruonan-ambassador-a-new-era-for-the-house-in-china\/","title":{"rendered":"Givenchy names Zhang Ruonan ambassador: a new era for the House in China"},"content":{"rendered":"\n<p><strong>Givenchy chooses Chinese actress Zhang Ruonan as its official ambassador in China. A strategic collaboration that combines talent, elegance and international influence. <\/strong><\/p>\n\n<p><strong>Givenchy<\/strong> has just announced the arrival of <strong>Zhang Ruonan<\/strong> as its new ambassador for the Chinese market. A strategic choice for the French luxury house, which is relying on the growing popularity of this rising star of Asian cinema to strengthen its presence in a country that has become central to the luxury industry. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Zhang Ruonan, an actress on the rise<\/h2>\n\n<p>Born in 1996, Zhang Ruonan made a name for herself in 2018 with her breakthrough role in <em>Cry Me a Sad River<\/em>, where her sensitive performance won over audiences. Since then, she has taken on a string of film and TV projects, imposing her nuanced acting style. <\/p>\n\n<p>In <em>2025<\/em>, she made her mark in the drama <strong>The First Frost<\/strong>, a film that won her international recognition. Capable of embodying complex characters, Zhang Ruonan captivates audiences with her authenticity and depth. Her career path, combining freshness and artistic maturity, perfectly matches the image Givenchy wishes to convey.  <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">An ambassador true to Givenchy values<\/h2>\n\n<p>Zhang Ruonan&#8217;s natural elegance and refined style resonate with Givenchy&#8217;s core values: <strong>audacity, independence and modernity<\/strong>. In an official statement, the actress expressed her delight at joining the House: <em>&#8220;Givenchy is a brand I adore. I&#8217;m really happy to be part of this great family. I greatly admire Sarah Burton&#8217;s vision and look forward to discovering more elegant creations that celebrate the spirit of independent, confident women.&#8221;<\/em> <\/p>\n\n<p>This partnership reflects Givenchy&#8217;s desire to associate its image with personalities capable of embodying <strong>contemporary, assertive luxury<\/strong>.<\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">A strategic Chinese market for Givenchy<\/h2>\n\n<p>By choosing Zhang Ruonan, Givenchy confirms its strategy of expansion in the Chinese market, one of the world&#8217;s most dynamic for luxury goods. Her growing notoriety and influence on social networks make her an ideal ambassador to appeal to the younger generation of Chinese consumers. <\/p>\n\n<p>This appointment is also part of a global trend: many luxury brands are calling on Asian talent to strengthen their presence in China, Japan and Korea. With Zhang Ruonan, Givenchy combines its Parisian history with a <strong>charismatic, modern local figure<\/strong>. <\/p>\n\n<h2 class=\"wp-block-heading has-text-align-center\">Paris, still at the heart of the Givenchy identity<\/h2>\n\n<p>While Givenchy is strengthening its presence in China, it has not forgotten its roots in Paris. Since its foundation in 1952, Givenchy has remained one of the pillars of Parisian haute couture. Artistic director <strong>Sarah Burton<\/strong>&#8216;s creations continue to be presented in the capital, the historic cradle of fashion.  <\/p>\n\n<p>Zhang Ruonan&#8217;s arrival as ambassador helps to <strong>extend<\/strong> Givenchy&#8217;s <strong>Parisian influence<\/strong> in Asia, while underlining the importance of Paris as a center of creativity and legitimacy for luxury brands.<\/p>\n\n<p>Also read: <a href=\"https:\/\/www.parisselectbook.com\/en\/2025\/09\/01\/sabrina-carpenter-surprises-with-mans-best-friend-pop-satire-and-well-judged-humor\/\">Sabrina Carpenter surprises with Man&#8217;s Best Friend: pop satire and well-measured humour<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Givenchy chooses Chinese actress Zhang Ruonan as its official ambassador in China. A strategic collaboration that combines talent, elegance and international influence. Givenchy has just&#8230;<\/p>\n","protected":false},"author":3,"featured_media":185913,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2685],"tags":[],"quartier":[],"class_list":["post-186079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-du-luxe-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Givenchy names Zhang Ruonan ambassador: a new era for the House in China<\/title>\n<meta name=\"description\" content=\"Givenchy chooses Chinese actress Zhang Ruonan as its official ambassador in China. 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