{"id":230992,"date":"2026-06-29T09:19:37","date_gmt":"2026-06-29T07:19:37","guid":{"rendered":"https:\/\/www.parisselectbook.com\/2026\/06\/29\/ive-never-worn-jeans-in-my-life-yet-miuccia-prada-has-made-them-the-centerpiece-of-her-2027-fashion-show\/"},"modified":"2026-06-29T09:19:37","modified_gmt":"2026-06-29T07:19:37","slug":"ive-never-worn-jeans-in-my-life-yet-miuccia-prada-has-made-them-the-centerpiece-of-her-2027-fashion-show","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2026\/06\/29\/ive-never-worn-jeans-in-my-life-yet-miuccia-prada-has-made-them-the-centerpiece-of-her-2027-fashion-show\/","title":{"rendered":"“I’ve never worn jeans in my life”: Yet Miuccia Prada has made them the centerpiece of her 2027 fashion show"},"content":{"rendered":"

The Italian fashion house Prada is shaking up the rules of denim with its Spring\/Summer 2027 collection, unveiled on June 22, 2026, at the Fondazione Prada. Miuccia Prada and Raf Simons have created a minimalist wardrobe in which traditional jeans give way to unexpected pieces. This radical collection marks a turning point in contemporary men\u2019s fashion<\/a>. <\/p>\n

Jeans reimagined by the creative duo<\/h2>\n

Before the show<\/a>, Miuccia Prada made a surprising confession: \u201cI\u2019ve never worn jeans in my life.\u201d Raf Simons added that he hadn\u2019t worn them in about twenty years. Yet both designers placed denim at the center of their collections. <\/p>\n

The jeans featured on the runway<\/a> were made of bright white denim<\/strong>. The show took place beneath a transparent Perspex floor, bathed in halogen lights. This setting highlighted the purity of the silhouettes on display. <\/p>\n

The design was based on the iconic five-pocket<\/strong> style reinforced with rivets<\/strong>, invented by Levi Strauss and Jacob Davis in 1873. A few pairs of pleated wool pants, reminiscent of the 1940s, rounded out the collection with their suspenders<\/a> loops. <\/p>\n

“We instinctively felt the need to regain clarity and focus.”<\/p><\/blockquote>\n

Unexpected colors and materials<\/h3>\n

None of the jeans seen on the runway were made of indigo denim. Designers presented them in shades of raspberry, pink, brown, white, or yellow<\/strong>. Some styles featured geometric patterns, blending elements from the worlds of Gio Ponti and the Milanese fashion house. <\/p>\n

Leather pants featured the same slim, sharp silhouette, which has become one of Raf Simons\u2019 signature styles. This style was also seen in tailored fabrics, ranging from houndstooth to Prince of Wales check. <\/p>\n

    \n
  • White denim without traditional indigo<\/li>\n
  • Translucent nylon organza pants<\/li>\n
  • Jackets Inspired by the Type III Silhouette<\/li>\n
  • Recurring geometric patterns<\/li>\n
  • Reimagined five-pocket styles<\/li>\n<\/ul>\n

    A Bold Architectural Transparency<\/h2>\n

    The nylon organza versions best captured the spirit of the collection. These translucent pants revealed their entire internal structure. The garment\u2019s architecture resembled that of a building with exposed mechanical components, reminiscent of the Centre Pompidou. <\/p>\n

    Raf Simons described this approach as a \u201cbreak, a refocusing, and a certain rebellious spirit.\u201d The jackets were inspired by the famous Type III denim cut. Paired with sheer pants, they created radically new silhouettes. <\/p>\n

    Asymmetrical glasses were a recurring feature in the looks presented. They suggested a different way of looking at what seems familiar to us. This visual metaphor encapsulated the duo\u2019s creative approach. <\/p>\n

    Prada’s Wardrobe, Reimagined<\/h3>\n

    The reinterpretation wasn’t limited to jeans. Claudine-collar coats, patterned sleeveless sweaters, and V-necks were transformed by subtle shifts in proportions. Some necklines plunged almost to the navel. <\/p>\n

    Single-breasted tailored jackets were making a comeback as fundamental silhouettes. Their broad shoulders were stripped of any superfluous embellishments. This minimalist approach reflected a conviction expressed by Miuccia: \u201cRight now, nothing annoys me more than ornamentation.\u201d <\/p>\n

    Fashion designed for the street<\/h2>\n

    The men\u2019s fashion show featured several female models. Their presence\u2014which had become rare since the 2019 \u201cFrankenstein\u201d show\u2014underscored that the collection\u2019s themes went beyond gender issues. Miniature versions of the brand\u2019s iconic bags were suspended from belt loops by carabiners. <\/p>\n

    According to Miuccia Prada, the collection leaves room for those who will wear it. Everyone will be able to make it their own and reinterpret it on the street. Raf Simons pointed out that the most significant developments in fashion also stem from creative individuals. <\/p>\n

    This \u201canti\u201d element was evident in the show notes. The two designers stated that they had created this collection based on everything they no longer wanted to see. The wide, weathered leather belts gave the silhouettes a more spontaneous and less constrained look. <\/p>\n","protected":false},"excerpt":{"rendered":"

    The Italian fashion house Prada is shaking up the rules of denim with its Spring\/Summer 2027 collection, unveiled on June 22, 2026, at the Fondazione…<\/p>\n","protected":false},"author":13,"featured_media":230801,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2685],"tags":[5504],"quartier":[],"class_list":["post-230992","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-du-luxe-en","tag-prada"],"acf":[],"yoast_head":"\n"I've never worn jeans in my life": Yet Miuccia Prada has made them the centerpiece of her 2027 fashion show<\/title>\n<meta name=\"description\" content=\"Miuccia Prada has never worn jeans, yet the fashion house has made white denim the centerpiece of its Spring\/Summer 2027 collection.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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