{"id":242390,"date":"2026-08-29T14:14:02","date_gmt":"2026-08-29T12:14:02","guid":{"rendered":"https:\/\/www.parisselectbook.com\/?p=242390"},"modified":"2026-08-29T14:14:06","modified_gmt":"2026-08-29T12:14:06","slug":"louis-vuitton-unveils-its-first-beauty-capsule-with-pat-mcgrath-and-ghesquiere","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2026\/08\/29\/louis-vuitton-unveils-its-first-beauty-capsule-with-pat-mcgrath-and-ghesquiere\/","title":{"rendered":"Louis Vuitton unveils its first beauty capsule with Pat McGrath and Ghesqui\u00e8re"},"content":{"rendered":"

When makeup<\/a> meets haute couture<\/a> under the same roof, the results can be surprising. That is precisely the bet Louis Vuitton<\/strong> is placing in 2026 with an unprecedented beauty capsule, born from the meeting of two of its most iconic creative figures. This mini collection marks a new milestone in the house’s beauty development, just one year after its first steps into makeup.<\/p>\n

A two-voice capsule, where makeup meets fashion<\/h2>\n

Behind this collection stand Dame Pat McGrath<\/strong>, Creative Director of Makeup, and Nicolas Ghesqui\u00e8re<\/strong>, Artistic Director of Women’s Collections. The two creatives have long collaborated on the house’s runway shows<\/a>, and it is precisely that creative chemistry that gave rise to the project. Pat McGrath describes their relationship as a shared language, built on mutual trust and a creative cohesion forged across many seasons.<\/p>\n

She is also keen to emphasise the particular nature of this approach: the products were not born from a conventional brief, but from a shared feeling, the one that drives both creatives in the lead-up to each show. This is not a collaboration<\/a> in the traditional sense, then, but rather the natural evolution of a partnership already deeply embedded in their daily creative practice.<\/p>\n

The Monogram as the collection’s guiding thread<\/h2>\n

The capsule revolves around the Monogram<\/strong>, Louis Vuitton’s iconic motif, which this year celebrates its 130th anniversary<\/strong>. That milestone has given rise to a series of activations and original creations, of which this beauty collection is one. The Monogram is not merely decorative: it structures the two chromatic directions chosen for the limited-edition packaging.<\/p>\n

The first variation, named Monogram Dune<\/strong>, plays on soft, nude tones. The second, Monogram Infrarouge<\/strong>, offers a more contrasted and assertive palette. These two colour directions inform both the packaging and the products themselves, creating a strong visual coherence between container and content.<\/p>\n

    \n
  • A four-shade eyeshadow palette<\/li>\n
  • A lip balm<\/li>\n
  • A lipstick<\/li>\n
  • A monogrammed mattifying powder compact<\/li>\n
  • A brush case<\/li>\n
  • Pouches available in various sizes<\/li>\n<\/ul>\n

    Eye and lip products alongside collectible accessories<\/h2>\n

    In concrete terms, the collection offers three makeup products<\/strong>: a four-shade eyeshadow palette, a lip balm and a lipstick. These references cover the two signature zones of runway makeup, eyes and lips, in keeping with Pat McGrath’s world.<\/p>\n

    The capsule goes beyond colour products alone, however. It also includes a range of small monogrammed cases conceived as genuine collector’s objects. Among them: a mattifying powder compact, a brush case and pouches in several formats. These accessories extend the beauty experience while remaining firmly within the house’s aesthetic.<\/p>\n

    Louis Vuitton and makeup: a resolutely high-end positioning<\/h2>\n

    This launch is part of a beauty strategy that Louis Vuitton has been building methodically over the past year. The house has made a clear choice to position itself at the top end of the market: prices in this collection start at \u20ac170<\/strong>. That price point places the collection in a category of its own, consistent with the house’s identity.<\/p>\n

    Beyond pricing, the strategy rests on regular product releases and particular attention to range extension, something the array of beauty accessories illustrates directly. This Monogram capsule confirms an unambiguous ambition: to make beauty a fully fledged territory for the house, with its own codes and its own launch rhythm.<\/p>\n","protected":false},"excerpt":{"rendered":"

    When makeup meets haute couture under the same roof, the results can be surprising. That is precisely the bet Louis Vuitton is placing in 2026…<\/p>\n","protected":false},"author":13,"featured_media":242391,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2648],"tags":[3591],"quartier":[],"class_list":["post-242390","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-makeup-en","tag-louis-vuitton-en"],"acf":[],"yoast_head":"\nLouis Vuitton unveils its first beauty capsule with Pat McGrath and Ghesqui\u00e8re<\/title>\n<meta name=\"description\" content=\"Louis Vuitton drops a beauty capsule with Pat McGrath and Nicolas Ghesqui\u00e8re, built around the Monogram motif, with prices starting at \u20ac170.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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