{"id":244301,"date":"2026-09-06T09:02:06","date_gmt":"2026-09-06T07:02:06","guid":{"rendered":"https:\/\/www.parisselectbook.com\/?p=244301"},"modified":"2026-09-06T09:02:09","modified_gmt":"2026-09-06T07:02:09","slug":"maison-montagut-boutique-touquet-2026","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2026\/09\/06\/maison-montagut-boutique-touquet-2026\/","title":{"rendered":"Maison Montagut opens its boutique on rue Saint-Jean in Touquet-Paris-Plage"},"content":{"rendered":"

A highly anticipated address is set to open on rue Saint-Jean, in the heart of Touquet-Paris-Plage<\/strong>. Maison Montagut, the French brand<\/a> celebrated for its knitwear expertise, is preparing to welcome its first customers in this Pas-de-Calais seaside resort. The date is set, the location is confirmed: here is everything you need to know before stepping through the door.<\/p>\n

A Maison Montagut boutique in the heart of Touquet-Paris-Plage from 18 September 2026<\/h2>\n

The boutique will officially open its doors on Friday 18 September 2026<\/strong><\/a>. It will be located at 75 rue Saint-Jean<\/strong>, a central address within the resort. Opening hours are generous and designed to suit the rhythms of both visitors and residents alike: Monday to Sunday, 10am to 7pm<\/strong>, with no weekly closing day.<\/p>\n

This decision to open seven days a week reflects the brand’s commitment to being accessible to a diverse clientele. Le Touquet draws both regular weekend visitors<\/a> and holidaymakers passing through, and a boutique closed on Sundays would miss a significant share of that audience.<\/p>\n

For fans of the brand already based in the region, this opening offers a genuine opportunity to explore the collections<\/a> without travelling far. The C\u00f4te d’Opale now has its very own Montagut point of sale.<\/p>\n

Two strategic locations in Hauts-de-France<\/h2>\n

Touquet-Paris-Plage is not the only city in Hauts-de-France to benefit from this expansion. Maison Montagut has chosen two complementary locations in the region: Lille, the capital of Flanders, and Le Touquet, the flagship destination of the C\u00f4te d’Opale. These two cities form a pairing that makes both geographical and commercial sense.<\/p>\n

The Lille boutique is already open. The Touquet location follows close behind, completing the brand’s regional network. This dual rollout reflects a long-term territorial development strategy, targeting cities with strong appeal and high footfall.<\/p>\n

    \n
  • Location in Pas-de-Calais: Le Touquet-Paris-Plage<\/strong><\/li>\n
  • Exact address: 75 rue Saint-Jean<\/strong><\/li>\n
  • Opening date: Friday 18 September 2026<\/strong><\/li>\n
  • Hours: Monday to Sunday, 10am to 7pm<\/strong><\/li>\n
  • Second regional opening: Lille<\/strong>, already open<\/li>\n<\/ul>\n

    A knitwear heritage at the service of a wider clientele<\/h2>\n

    Maison Montagut is a French house whose reputation is built on its historic expertise in knitwear. This positioning within luxury ready-to-wear gives the brand a strong, distinctive identity, setting it apart from mainstream fashion retailers. Choosing Le Touquet as a location means speaking directly to a clientele attuned to quality and artisanal heritage.<\/p>\n

    The brand itself notes, in a press release, that these openings reflect its desire to bring together heritage, proximity and growth, while bringing its wardrobe to an ever-wider audience. In other words, the ambition goes beyond the purely commercial: it is also about introducing a savoir-faire to customers who might not previously have had access to the brand.<\/p>\n

    For residents and visitors to Touquet-Paris-Plage<\/strong>, this arrival meaningfully enriches the local luxury retail offering. The seaside resort, already known for its elegant character, now welcomes a brand whose identity is perfectly in tune with that spirit.<\/p>\n

    What this opening means for visitors to the resort<\/h2>\n

    In practical terms, visiting the new boutique will be straightforward. Rue Saint-Jean is one of Touquet-Paris-Plage’s best-known streets, and the opening hours cover the entire week. Whether you are passing through on a Saturday afternoon or staying for an extended break on a Monday morning, the boutique will be there.<\/p>\n

    What’s more, opening seven days a week is a real advantage in a town with such high tourist footfall. Weekends and holiday periods, which account for the bulk of visitors to this Pas-de-Calais resort, are fully covered by the announced hours.<\/p>\n

    For those who want to discover Maison Montagut before the Touquet opening, the Lille boutique is already welcoming customers and offers a chance to get acquainted with the brand’s collections in the region.<\/p>\n","protected":false},"excerpt":{"rendered":"

    A highly anticipated address is set to open on rue Saint-Jean, in the heart of Touquet-Paris-Plage. Maison Montagut, the French brand celebrated for its knitwear…<\/p>\n","protected":false},"author":15,"featured_media":244302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2687],"tags":[9500],"quartier":[],"class_list":["post-244301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-que-faire-a-paris-en","tag-le-touquet-paris-plage"],"acf":[],"yoast_head":"\nMaison Montagut opens its boutique on rue Saint-Jean in Touquet-Paris-Plage<\/title>\n<meta name=\"description\" content=\"Maison Montagut opens in Touquet-Paris-Plage on 18 September 2026, at 75 rue Saint-Jean, open Monday to Sunday from 10am to 7pm.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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