{"id":244717,"date":"2026-09-08T09:22:45","date_gmt":"2026-09-08T07:22:45","guid":{"rendered":"https:\/\/www.parisselectbook.com\/?p=244717"},"modified":"2026-09-08T09:22:48","modified_gmt":"2026-09-08T07:22:48","slug":"nivea-cellular-epigenetics-anti-ageing-skincare","status":"publish","type":"post","link":"https:\/\/www.parisselectbook.com\/en\/2026\/09\/08\/nivea-cellular-epigenetics-anti-ageing-skincare\/","title":{"rendered":"Nivea launches its Cellular Epigenetics anti-ageing skincare at \u20ac17.99 with Faustine Bollaert"},"content":{"rendered":"

What if ageing could finally become a conscious choice rather than a losing battle? That is precisely the question Nivea<\/strong> is asking with its new Cellular Epigenetics range, launched in 2026 to work with skin<\/a> over time rather than trying to erase every trace the years leave behind.<\/p>\n

Faustine Bollaert and Nivea: a brand ambassador who changes the conversation<\/h2>\n

To front the launch, the German brand chose Faustine Bollaert, journalist and television presenter. The choice is far from accidental. She embodies a confident, unforced kind of beauty, far removed from the promise of youth at any cost. Her position is clear: she does not expect her skincare to make her look 20 again, but to help her thrive fully at 47<\/a>. In her view, this range optimises her skin while remaining genuinely kind to it.<\/p>\n

That message taps into a growing shift in consumer expectations. The anti-ageing<\/a> market is undergoing a profound transformation. The all-out war on wrinkles is gradually giving way to a pro-age vision centred on ageing well<\/a>. Nivea<\/strong> is firmly part of this movement, offering a routine built for the long term.<\/p>\n

What the Cellular Epigenetics routine actually contains<\/h2>\n

The range is rooted in an approach inspired by longevity science. Its name, Cellular Epigenetics, reflects that ambition: to work deep within the skin to preserve its youthfulness over time, not just on the surface.<\/p>\n

    \n
  • EPICELLINE\u00ae<\/strong>, the formula’s key ingredient, is present across the entire routine<\/li>\n
  • Three types of hyaluronic acid are combined for targeted action<\/li>\n
  • An SPF30 sun protection<\/strong> is built into the day cream<\/li>\n
  • Four areas of the face receive particular attention: cheeks, forehead, contours and expression lines<\/li>\n
  • The range is designed for all skin types<\/li>\n<\/ul>\n

    The routine is designed to slot easily into everyday life. Nivea<\/strong> has made accessibility a priority, both in terms of use and price.<\/p>\n

    The day cream at \u20ac17.99: what it promises<\/h2>\n

    At the heart of the range, the Cellular Epigenetics Youth Day Cream SPF30<\/strong> is priced at \u20ac17.99<\/strong>. It combines EPICELLINE\u00ae, three forms of hyaluronic acid and SPF30 protection to address both the visible signs of time and daily skin protection in a single step.<\/p>\n

    The results shared by the brand are specific: 93% of women<\/strong> who used this cream report visibly younger-looking skin. That figure, drawn from Nivea<\/strong>‘s own data, captures the range’s central promise: act today to protect the skin of tomorrow.<\/p>\n

    This cream sits within a complete routine built around the same logic. Every product in the range shares this philosophy of gradual, clinically proven care designed to last.<\/p>\n

    A skincare philosophy that goes beyond the product itself<\/h2>\n

    Behind Cellular Epigenetics, Nivea<\/strong> is championing a broader vision. The brand, known for decades for its iconic blue tin, is not turning its back on its nourishing heritage. It is enriching it with a scientific dimension and an ethical stance on ageing.<\/p>\n

    Because the real shift is not only in the formula. It is in the conversation. Offering clinically proven, easy-to-adopt and financially accessible skincare means making skin longevity a reality for everyone. The brand is no longer promising to mask the passage of time, but to accompany each person’s skin at its own pace.<\/p>\n","protected":false},"excerpt":{"rendered":"

    What if ageing could finally become a conscious choice rather than a losing battle? That is precisely the question Nivea is asking with its new…<\/p>\n","protected":false},"author":8,"featured_media":244718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[110],"tags":[6598],"quartier":[],"class_list":["post-244717","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","tag-nivea"],"acf":[],"yoast_head":"\nNivea launches its Cellular Epigenetics anti-ageing skincare at \u20ac17.99 with Faustine Bollaert<\/title>\n<meta name=\"description\" content=\"Nivea's new Cellular Epigenetics range features a \u20ac17.99 SPF30 day cream and Faustine Bollaert to champion ageing well with confidence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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