Ladurée x Poiray: a Mother’s Day of jewels and macaroons

When jewelry meets patisserie, the result is as elegant as it is delicious. An exclusive collaboration to discover from April 29.

Two houses, one vision of refinement

To celebrate its 50th anniversary, Poiray has teamed up with Ladurée on a unique creation. Here, the elegance of jewelry is combined with sweetness.
The two Houses share a love of detail, color and emotion. This collaboration is a tasteful tribute to all mothers.

A collector’s set

Ladurée has designed a limited-edition hat box. It features Poiray’s signature gold studs, pink bakelite and engraved monogram.
The box becomes a precious object, at the crossroads of fashion and pastry. A pink flocked chocolate ribbon adds a poetic touch.

Inside, a highly desirable assortment:
8personalised macaroons, some Eugéniehazelnut-vanilla pearls, marshmallow bears and Ladurée tea.
An exclusive case, priced at €160, available from April 29 to May 27 at Ladurée, rue Royale.

A jewel to munch on… or almost

Poiray revisits its iconic Cœur Entrelacé in a Ladurée version.
The jewel is available as a macramé bracelet (€750) or a pink gold and powdered enamel pendant (€2,000).
Pastel shades pay tribute to the world of the Maison pâtissière.

As a final touch, one of the 50 boxes will contain a hidden message. Whoever finds it will win the exclusive edition bracelet.

A gift symbolizing love and style

This exceptional duo celebrates the art of giving pleasure. The choice is between jewelry and gourmet treats.
But here, we don’t choose, we offer both. For a chic, sweet and unforgettable Mother’s Day.