Private beaches in Saint-Tropez: the hottest spots for summer 2025
With the arrival of new beach clubs and revisited legendary addresses, Saint-Tropez reinvents itself on the sand. Here’s a selection of not-to-be-missed beaches, featuring stylish design, refined cuisine and a sunny ambience.
On Ramatuelle’s famous Pampelonne beach, every summer is a demonstration of style. In 2025, several establishments have established themselves as the season’s flagship addresses. Just a few hours from Paris, these private beaches attract celebrities, influencers and aesthetes in search of sun and glamour. Here’s a closer look at five of the places that make the Côte d’Azur shine.
La Réserve à la Plage: bohemian elegance by Starck
Created by Michel Reybier, already at the helm of La Réserve Paris, this chic beach embodies the idea of the luxurious cabana. Philippe Starck imposes a refined bohemian style, from the furniture to the architectural details. In the kitchen, double Michelin-starred Éric Canino oversees a sunny menu: grilled lobster, catch of the day or caviar, served in a festive yet elegant atmosphere. For Parisians accustomed to La Réserve or the spa La Réserve Ramatuelle, this version with its feet in the sand is an ideal getaway.
📍 Chemin de l’Épi – 83350 Ramatuelle
🔗 Official website
COYA Beach: Latino spirit on the Riviera
A newcomer to the Tropézienne scene, COYA Beach is blowing a Latin American breeze. With its Peruvian ceramics, patinated woods and pisco cocktails, the international brand is setting up shop in Ramatuelle in style. Special mention must go to the sea bass ceviche and churros with dulce de leche, which take you on a journey without leaving the sand. For mixology enthusiasts, the Pisco Bar is a must. The musical ambience, hosted by COYA MUSIC, gives every sunset the air of a chic festival. An immersive experience, much sought-after by Parisians in search of stylish disconnection.
📍 Route de Bonne Terrasse – Plage de Pampelonne, 83350 Ramatuelle
🔗 COYA Beach website
Bagatelle Saint-Tropez: new menu, same festive energy
Already an emblematic restaurant, Bagatelle has been given a new lease of life thanks to a new decor by Sam Baron and a menu by chefs Rocco Seminara and Bilal Amrani. Enjoy turbot à l’étuvée or burrata with figs in a cheerful atmosphere. The beach remains a mecca for festive lunches, in the tradition of trendy Marais brunches and open-air Parisian aperitifs.
📍 Chez Stefano Forever / Les Tamaris, Chemin de Matarane – 83350 Ramatuelle
🔗 Bagatelle Saint-Tropez site
Indie Beach x James Perse: Californian minimalism on the Mediterranean coast
After Jacquemus in 2024, James Perse reinvents Indie Beach. In a refined decor combining bamboo and driftwood, this beach restaurant offers fresh, simple Mediterranean cuisine. The atmosphere is festive yet relaxed, with sangria, house music and siesta in the sun.
📍 Route de Bonne Terrasse – Pampelonne, 83350 Ramatuelle
🔗 Instagram Indie Beach
La Bouillabaisse Plage: back to basics with Julien Sebbag
A Saint-Tropez landmark since 1900, La Bouillabaisse returns in a chic, casual version. Julien Sebbag, well known to Parisians for his successful restaurants, offers a Southern-style menu : eggplant croquette, amberjack sashimi and black garlic spaghetti.
📍 Départementale 98A, Quartier de la Bouillabaisse – 83990 Saint-Tropez
🔗 La Bouillabaisse Plage
Paris is never far away…
Every year, these Tropezian beaches attract a discerning Parisian clientele. The same aesthetic codes can be found here as in the design restaurants of the Marais, the concept stores of the 8th arrondissement or the rooftop terraces of eastern Paris. These addresses offer a chic interlude without leaving the French spirit behind. Whether you’re a Parisian resident or just a fan of the French dolce vita, they’re the perfect way to extend your summer.
Also read: 5 exceptional gardens and terraces for lunch in Paris
