Paris Fashion Week 2025: the secret day on October 7

Few know it yet, but October 7, 2025 will bring together nine exclusive fashion shows in Paris, accessible mainly by invitation and digital broadcast. According to the official program, XULY.Bët will open the day at 10:30 a.m. with a radical Fall/Winter collection, where upcycling and African textiles metamorphose into unprecedented urban proposals. Our analysis of the field shows that this promises to be one of the densest and most strategic days of Fashion Week.

A meticulous schedule for Paris

The program for October 7 reflects the rigorous organization of Fashion Week Paris 2025. After XULY.Bët at 10:30 am, Igor Kostadinov will take over at 12:00 pm, followed by Christopher Esber at 12:30 pm. CFCL and Ujoh will occupy the afternoon before the eagerly awaited Pierre Cardin show at 5 p.m., broadcast via livestream. This tightly-packed sequence of events creates a dynamic of visibility for the brands and reinforces the competitive atmosphere of the capital.

Dixdo and Façon Jacmin, on the other hand, opt for long, invitation-only presentations, a format that appeals to professionals who are in a hurry but want to deepen their experience. The abundance of hybrid formats demonstrates the sector’s current evolution towards a fashion combining exclusivity and digital openness, a phenomenon already analyzed in the luxury news category.

XULY.Bët aesthetics at the heart of attention

XULY.Bët‘s Fall/Winter 2025 collection, designed by Lamine Badian Kouyaté, promises to be a turning point. Inspired by wax fabrics, upcycling practices and an urban sportswear language, it confirms the house’s roots in a committed Afro-urban aesthetic. Following our observations at previous shows, there is a clear progression towards transgressive, inclusive and profoundly Parisian fashion.

The choice of streetwear as a highly valued vector is strategic: it places XULY.Bët at the center of a global trend while reinforcing its unique identity. The unisex influence, the use of graphic prints and the ongoing dialogue between tradition and radicalism give this collection a potential for international visibility, opening up a competitive space against the historic houses.

Experts confirm impact

Lamine Badian Kouyaté, true to his visionary heritage, uses upcycling as a creative driving force, offering a concrete response to societal expectations on sustainability. While this orientation is reminiscent of initiatives seen in other fashion houses, it remains more frontal and assertive at XULY.Bët. The anticipated reception from fashion critics already suggests a marked craze for this morning show.

The diversity of the day’s formats, from lightning shows to hour-long presentations, confirms the profound evolution of scenography in Paris. In contrast to previous editions, when the shows were only slightly longer, this flexibility has put the capital on the cutting edge of events. The fashion houses are clearly seeking to appeal to both professionals present in person and digital spectators.

“We boldly reinvent iconic pieces by blending recycling with an urban, sporty aesthetic,” says Lamine Badian Kouyaté, Artistic Director of XULY.Bët.

Pierre Cardin, the weight of a legacy

The Pierre Cardin fashion show at 5pm is the centerpiece of the evening. Broadcast live, it promises to gather a worldwide audience thanks to the power of its heritage brand. While the approach is futuristic, with an emphasis on volumes and textile innovations, the challenge is also one of continuity: to preserve the historic aura of the house in an era where digitalization is becoming mandatory.

Critics anticipate a strong contrast between the contemporary radicalism of XULY.Bët and the timeless elegance of Pierre Cardin. This clash of styles illustrates Paris ‘s ability to juxtapose opposing aesthetic visions, an essential condition for its global fashion dominance. The professionals confirm it: diversity remains the primary driving force behind Fashion Week.

“Our selection at Paris Fashion Week highlights the wealth of Afro-Urban influences in contemporary streetwear,” analyzes Brigitte Segura, curator of Fashion Daily Mag.

A decisive day for Fashion Week

The global impact of October 7 goes beyond the simple addition of shows. The day brings together creative strategy, hybrid formats and strong aesthetic confrontations. The brands’ initiative to multiply digital broadcasts confirms the growing importance of a loyal and demanding online audience. Official figures indicate that 8 out of 9 events on this day will be accessible digitally, increasing the potential international audience.

In terms of trends, the rise of upcycling is confirmed as an essential pillar. At the same time, the immersive scenography of the long presentations testifies to a need to slow down the gaze and enhance each piece beyond the mere passage of the catwalk. The day of October 7 thus already resounds as a significant milestone in the recent history of Parisian fashion.

While exclusivity remains the order of the day, livestreaming broadens access to thousands of viewers. The Pierre Cardin case illustrates this strategic shift. Emerging designers such as Christopher Esber and Meryll Rogge benefit from this digital visibility to assert themselves in a particularly competitive global market.

This phenomenon is part of a broader trend: the hybridization of events, which has already marked the L’Oréal Paris fashion show this season, where public staging met massive digital distribution. Paris thus confirms its avant-garde role in the global structuring of the fashion industry.

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