Maje unveils the best-selling knit dress of the moment, a hit this winter

Every season, a reassuring piece resurfaces: the knit dress. This year, the Maje label has seen one of its models become the best-seller of the moment. The phenomenon speaks volumes about our desire for style and comfort, without sacrificing dress, as when we prepare our winter 2025 coats to stay chic and warm.

Why knit dresses are so popular right now

According to a recent fashion article, a knitted dress from the house of Maje is attracting a great deal of attention. The demand can be explained by a simple equation: warmth, suppleness and a clean look. What’s more, the close-fitting yet breathable cuts are reassuring on long days, ideal for combining a Christmas Tea Time with a night out on the town. In short, you gain practicality without losing style.

Contemporary knitwear provides better structure than before. Vertical ribbing outlines the line and maintains the fall. What’s more, mixed fabrics limit creasing and extend wear life. On the other hand, the choice of density remains decisive to avoid transparency, especially when worn under a winter coat around a Mont d’Or shared with friends.

This piece ticks the “versatile” box in the wardrobe. In the office, it goes well with a blazer and boots. In the evening, a silk scarf and belt are all that’s needed to liven up the ensemble at Maje, the perfect outfit for enjoying the illuminations in Paris over the festive season. As a result, a single dress can be worn for many different scenarios throughout the week.

“Mesh reassures everyday life while maintaining a clean, modern look.”

Cut, material, care: what makes the difference

Cut plays the first role, followed by texture. A scoop neckline refines the head carriage, while a long sleeve balances a close-fitting skirt. Also, a soft-handed yarn avoids the “cardboard” effect. Maje often relies on regular ribbing for visual lift.

Taking care of knitwear is easy if you stick to it. Delicate washing and drying flat keep the shape. As a result, the dress keeps its shape longer. In short, careful folding limits marks and creases.

• Choose a dense knit for a clean fall.
• Adapt the length to your shoes of the day.
• Cinch with a thin belt for structure.
• Think opaque tights when it’s cold.
• Slip an anti-pilling brush into the bag.

Selection and uses: which dresses for which moments

In the morning, we want to go fast, but remain precise. That’s why a black knit dress makes the immediate connection between comfort and outfit. What’s more, Maje works with discreet details that transition from day to night. In short, the right piece simplifies every step of the planning process.

Maje – Ribbed mesh maxi dress (Dress ; Black; ) [1]. The length asserts the line, while the ribbing lengthens the silhouette under a straight coat.

Maje – MFPRO03411 (Dress; Black; ) [1]. What’s more, the deep black makes it easy to pair with an earth-toned bag and soft boots.

For a busy schedule, it’s best to opt for versatility. A long dress can be worn with a trench coat in the rain, then a perfecto for dinner. What’s more, a breathable knit remains comfortable indoors in the heat. In short, two accessories are enough to change the intention.

Playing with contrasts: from jacquard to two-tone

Black and white contrast remains a safe bet. A graphic jacquard adds relief without overloading. What’s more, the knit works the pattern gently, softening the angle. On the other hand, sober shoes calm the ensemble.

Maje – Short jacquard knit dress (Dress ; Black / white; ) [2]. The short cut energizes the leg, while the two-tone gives rhythm to the movement.

Maje – MFPRO03419_O001 (Dress ; Black / white; ) [2]. Also, a pair of derbies and a navy blue pea coat finish off the look without forcing it.

Burgundy knitwear and layering: style ideas

As the light fades, a deep hue warms up the ensemble. An elegant burgundy, for example, lends relief to a winter outfit. What’s more, Maje offers a clever play on layering. In short, modulate warmth without losing style.

Maje – Knit dress with removable sweater (Dress ; Bordeaux; ) [3]. Wear the dress on its own to the office, then add the little sweater for a cool terrace.

Maje – MFPRO04360_0150 (Dress ; Bordeaux; ) [3]. The two-in-one duo also reduces bag clutter and multiplies silhouettes.

Depending on your mood, you can opt for sobriety or accent. A short necklace lifts the neckline, while golden curls illuminate the face. A camel coat calms a deep burgundy and enhances the knitwear. In short, the Maje proposal is adapted to real life, from the morning coffee to the late night out.

• Maje