Valentine’s Day 2026: fragrant declarations at the Studio des Parfums

There are gifts you unwrap, and then there are those you live. For Valentine’s Day 2026, the Studio des Parfums – an olfactory creation workshop nestled in the heart of the Marais district – unveils its “Parfum d’amour” collection. Four sensory experiences conceived as declarations, where perfume becomes a shared memory, an intimate ritual and a language for two.

At 21 rue des Écouffes in the 4th arrondissement, the Studio des Parfums has been cultivating the art of making perfumery accessible and deeply personal for many years. This Valentine’s Day collection takes this approach a step further, with formats designed for all lovers – from an exclusive evening in a workshop to an olfactory card game to be played at home.

An evening for two in the Marais

It’s the centerpiece of the collection. On the evening of Valentine’s Day, the Studio opens its doors for a small duo experience: an evening where each couple, guided by a master perfumer, composes their own 30 ml custom perfume .

The atmosphere is confidential, and the mini-group format encourages exchange and listening. We explore the materials, discover the combinations, marvel at what the other chooses. With a glass of champagne in hand, the perfume is born slowly, to the rhythm of dialogue and intuition. At the end of the evening, everyone leaves with a unique creation: an olfactory souvenir of the moment shared.

For couples looking for a radical departure from the classic February 14th dinner, this is probably one of themost original experiences Paris has to offer this year.

A box to create at home

For lovers who prefer the intimacy of their living room, ” Le Coffret ” brings theworkshop into the home. In this box, 36 olfactory notes, including accords specially created for Valentine’s Day, can be used to compose up to six fragrances.

We unpack, line up the bottles and let our desires speak for themselves. Each suggests an accord, the other adjusts, adds a touch of wood, white flower or citrus. Very quickly, the creation becomes a pretext for conversation: what symbolizes the other, a warm trail, a clean skin note, a slightly retro flower?

This box set has one virtue: it doesn’t run out on February 14. It’s a companion for several evenings, changing with the seasons and following the couple’s evolution. The fragrance becomes a red thread, to be reassembled according to mood.

An olfactory game as a love ritual

” Le Jeu ” is undoubtedly one of the most poetic items in the collection. Slipped in alongside the 36 notes box, it presents itself as a deck of 36 cards built around three families of facets: heads, hearts, bottoms. You draw, answer and assemble, like a conversation halfway between a board game and a made-to-measure perfume session.

Each card guides the composition and, above all, opens a window onto the intimate. The experience can be enjoyed alone, to better define one’s own olfactory landscape, or with a partner, as a one-night ritual. Little by little, the fragrance builds on the responses and ends up telling the story of the relationship: sunnier, more enveloping or more mysterious, depending on the choice.

The result, an entirely personalized perfume, is a testimony to a shared moment. It’s the perfect idea for couples who like to talk as much as create, and who see perfume as a true language for two.

Two candles to light up the evening

The most accessible piece in the collection is also one of the most touching. The ” Love Candle Duo ” brings together two candles presented in delicate cocktail bowls, answering each other like two hearts in unison. Their deep, refined hues evoke passion and tenderness, while the flame gradually reveals a hushed atmosphere, conducive to confidences and suspended moments.

The detail that makes all the difference: each duo can be fully personalized. When you order, you choose up to 5 olfactory notes per candle to compose two made-to-measure creations. A rare attention to detail at this price, transforming a simple decorative object into a truly personalized gesture of love.

📍 Practical info
Studio des Parfums – Collection ” Parfum d’amour ” Saint-Valentin 2026
Address: Studio des Parfums, 21 rue des Écouffes, 75004 Paris
Formulas:
– ” La Soirée ” Duo au Studio – February 14, 7:30pm: 300 € per couple, champagne included
– “Le Coffret”: 170 €
– “Le Jeu”: 220 € (introductory price until February 28, instead of 280 €)
– “Love Candle Duo”: 36 €
More info and reservations: studiodesparfums-paris.fr