Tatcha finally arrives at Sephora France: the Japanese skincare phenomenon comes to Paris

The American brand Tatcha will be exclusive to Sephora from August 25, 2025. An eagerly awaited event in the world of skincare and beauty.

Tatcha, a skincare brand born in California but inspired by Japan, is about to take its first steps in Europe, and more specifically in France. From August 25, 2025, its cult products will be available in all Sephora boutiques, including those in Paris, and online at sephora.fr. For the impatient, a preview will be available via the Sephora app from August 22.

A success story inspired by Japanese rituals

Founded in 2009 by Vicky Tsai, Tatcha was born of a personal journey. After experiencing severe skin problems, the entrepreneur left the United States for Kyoto. There, she discovered a different approach to beauty, centered on inner balance, regularity and respect for the skin. These geisha-inspired gestures and natural Japanese ingredients form the basis of the brand.

Today, Tatcha is one of the most viral brands on TikTok (over 3.3 million likes), thanks to its sensorial textures, effective formulas and heartfelt storytelling.

Top products to discover at Sephora Paris

Among the most eagerly awaited references:

• The Dewy Skin Cream, the cult moisturizer for dry skin
• The Camellia Cleansing Oil
• The Rice Wash gentle cleanser
• The Essence lotion, with its watery texture
• Luminous Dewy Skin Mist, perfect for summer
• Kissu Lip Mask goes viral in just a few months

All these formulas are based on the patented Hadasei-3 complex of fermented rice, seaweed and green tea, inspired by the Japanese diet.

Where can you find Tatcha in Paris?

The brand will be available in Sephora’s major stores in Paris, notably on the Champs-Élysées, in La Défense and in Beaugrenelle. A great opportunity for skincare enthusiasts to discover Japanese beauty secrets without leaving Paris.

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