This year, Valmont is celebrating a cosmetic gem, Prime Renewing Pack, nicknamed by its loyal users the “Happy Mask”. For its 40th anniversary, this essential ally of beauty is offering a celebration worthy of its prestige.
For four decades, Prime Renewing Pack establishes itself as your skin's best friend. A constant companion that reveals and magnifies natural beauty. Its very nickname, “Happy Mask”, is a vibrant tribute from clients to this radiance-revealing expert. Its ability to bring smiles back is praised all over the world!
Sophie Vann Guillon, CEO of Valmont, inspired by these radiant faces, has imagined a fun and joyful anniversary edition for the occasion. This unique design, signed Didier Guillon, celebrates with art and color the 40 years of a flagship product, which was at the origin of Valmont's first cellular cosmetic care line in 1984. A tribute worthy of its revolutionary heritage.
An anniversary edition under the sign of Joy
To mark this anniversary with pomp, Valmont unveils the “Happy Mask” in a limited edition. An artistic interpretation of the smile that beautifies not only the face but also the heart. This object of desire encapsulates 40 years of efficiency and sublime beauty.
The festivities will begin in March. Transforming the counters and boutiques of La Maison Valmont into the epicenter of the celebration. An invitation to immerse yourself in a world of joy where special events and surprises will punctuate the year, to the delight of fans of this legendary treatment.
The Icon in all its splendor
The iconic treatment comes in a generous 75 ml pot, adorned with the “Happy Mask” anniversary design. Beyond its festive appearance, its formula remains true to its promise: to offer skin that is visibly smoother, radiant and full of life, a true gift that, day after day, will make you smile.
In this year of celebration, Paris Select invites its readers to rediscover the “Happy Mask”, not only as a beauty product, but as a life companion, a creator of moments of happiness.
The bestseller celebrated at Bon Marché
For this 40th anniversary, Prime Renewing Pack will be featured in all Valmont counters and boutiques and also in a pop-up space at Bon Marché, offering a host of surprises from March 5 to 24. This pop-up store promises to be the unmissable meeting place for beautystas.
For total immersion, Valmont will also benefit from an exclusive treatment room within the Institut au Bon Marché. Customers will have the opportunity to treat themselves to a 45-minute facial treatment, a real break in well-being, at the price of 145 euros. This amount will be deductible when purchasing two Valmont products, including at least one skincare product, at the end of the session. Please note, places for this unique experience are limited, a sign of the exclusivity and quality of the service offered.
Key Dates to Note:
- From March 5 to 24: Pop-Up Store Valmont at Bon Marché, a unique opportunity to discover the surprises prepared by the brand!
- From March 11 to 17: Exclusive treatment cabin within the Institut du Bon Marché. An exceptional facial treatment experience awaits you.
For reservations, contact 06 47 23 86 73 – Bon Marché 24 rue de Sèvres, Paris 7th.
