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Audemars Piguet bets on padel to rewrite the rules of luxury in 2026

This sport attracts 35 million players worldwide and Audemars Piguet has just entered the game.

This Audemars Piguet x Swatch collaboration has the networks going wild, and this technical detail changes everything.

Audemars Piguet unveils a steel Royal Oak for less than 40,000 euros: the model to treat yourself to

Audemars Piguet unveils its most complex watch ever: nearly 3 million euros

Audemars Piguet unveils the Neo Frame: a watch that reinvents jumping hour in 2026

Bad Bunny at the Super Bowl: his Audemars Piguet gold watch reveals a unique dial

Audemars Piguet: 9 most affordable watches and where to find them in 2026

Audemars Piguet repatriates the Grosse Pièce: a historic astronomical masterpiece returns to Le Brassus