Klorane celebrates 60 years: this chamomile shampoo has been reviving the radiance of blond hair since 1966.

Blonde hair sometimes loses its shine as the seasons go by. Lack of sunlight and everyday aggressions dull golden highlights. Since 1966, Klorane’s chamomile shampoo has offered a gentle solution to revive this natural light.

Klorane celebrates 60 years of service to blond hair

In 2026, the Klorane brand celebrates its 60th anniversary. This adventure began in 1966 with the creation of Chamomile shampoo by Pierre Fabre, a young pharmacist at the time. From the outset, this product was aimed at blond girls in search of shine.

The formula contains chamomile extract, whose yellow pigment illuminates light shades. As a result, strands regain their radiance without resorting to harsh chemical treatments. Over time, this treatment has become an essential part of hair care routines.

Women with blond hair are quick to spot when their hair is becoming dull. As a result, incorporating this shampoo into your routine becomes a reflex to preserve natural luminosity.

A gentle alternative to colorants

“There’s no need to rush into a balayage, which often weakens the hair fiber through chemical treatments.

The right hair care routine can be all it takes to revive the natural luminosity of blond hair. Klorane’s chamomile shampoo is a precious ally. Its action remains subtle and respectful of the hair fiber.

Chamomile flowers have lightening properties that have been recognized for centuries. However, they don’t actually color the hair. Their role is to awaken golden highlights and add luminosity.

The scientific secret behind the newfound radiance

The effectiveness of this skin care product is based on a natural pigment: apigenin. This compound is found in the plant’s flower heads. It gently binds to the hair fiber and acts as a light-revealing agent.

• Apigenin creates an optical effect that brightens highlights
• Hair looks shinier and more radiant
• Hair looks naturally sun-kissed
• Hair fiber is preserved
• No aggressive chemical treatments

This optical phenomenon explains why blond hair gains in luminosity after each wash. Results appear progressively with regular use. What’s more, the formula respects the sensitivity of light hair fibers.

Only chamomile (Chamomilla recutita, also known as Matricaria chamomilla) has this lightening power. It is precisely this variety that is used in Klorane shampoo. This choice of ingredient guarantees the product’s effectiveness.

A simple routine for visible results

Integrating this shampoo into your routine requires no extra effort. Simply replace your usual cleanser with this chamomile formula. In just a few weeks, golden highlights come back to life.

Lack of sunlight and the passage of time dull natural blondness. However, this loss of radiance is not irreversible. With the right care, blonde hair can regain its luminous beauty without suffering any damage.

Why this shampoo has remained a benchmark for 60 years

The longevity of this product testifies to its effectiveness with blond girls. Since 1966, generations of women have trusted it to enhance their hair. This loyalty is explained by concrete results and a respectful formula.

Klorane’s chamomile shampoo enhances blond hair without damaging it. Its gentle action is suitable for frequent use. The result is healthy, shiny hair.

In 2026, as the brand celebrates its anniversary, this iconic skincare product remains as relevant as ever. Women are looking for natural, effective solutions to care for their hair. This product meets that need, with expertise proven over six decades.

• blond hair