Selena Gomez’s pear and vanilla perfume at €79 is already flying off Sephora’s shelves
Compliments all day long from a single spritz in the morning: that’s what the first customers to try Rare Beginnings, the new fragrance from Rare Beauty, are reporting. At €79 for 50 ml, this pear-and-vanilla scent is already generating serious buzz on retail platforms, particularly at Sephora.
One bottle, one philosophy: starting fresh
Behind Rare Beauty is Selena Gomez, who is the driving force behind this latest creation. The brand, best known for its makeup universe, ventures into new territory here. The guiding idea is simple: every new moment deserves to be lived as a fresh start. That is the philosophy Rare Beginnings sets out to capture in scent form.
To do so, the composition leans into a floral fruity register that feels both luminous and comforting. It is not the brand’s first fragrance, but it is already shaping up to be a landmark moment in the expansion of the line.
What it actually smells like: the fragrance pyramid decoded
The fragrance unfolds in three distinct stages. First, pear nectar opens the composition on a fresh, lightly sweet note. This bright opening sets the tone immediately.
Next, the floral heart takes over with gardenia and jasmine. These two flowers add depth to the whole without erasing the fruity freshness of the opening. It is a delicate balance, but it works.
Finally, the base settles on a vanilla pod, creamy and warm. It is precisely this contrast between fresh fruit and enveloping vanilla that gives this perfume its personality. The result is soft, feminine and lightly gourmand, without ever tipping into excessive sweetness.
- Top note: pear nectar, fruity and fresh
- Heart note: gardenia and jasmine, floral and deep
- Base note: vanilla pod, creamy and warm
- Olfactory family: floral fruity
- Available format: 50 ml at €79
Pear: the note that surprises and seduces
Of all the accords in Rare Beginnings, it is the pear that has caught the most attention among early wearers. Several of them admit they had never tried a fragrance built around this note before. For many, the discovery was instant and decisive.
One customer shares that she had never tried a pear perfume before and fell for it on the very first wear, also noting how well it holds on the skin. Others point out that the pear-and-vanilla pairing avoids the trap of being too sweet: the fruity freshness lightens the whole, while the vanilla adds a more enveloping dimension.
And that is precisely the strength of this composition: the two star ingredients complement each other without cancelling each other out. One brings lightness, the other comfort.
Reviews are piling up on Sephora
Barely launched, Rare Beginnings has already accumulated a notable volume of positive feedback. Customers praise its intensity as just right, neither too subtle nor too overpowering. Several describe it as a soft, delicate and feminine fragrance they wear successfully every day.
One buyer mentions receiving countless compliments since she started wearing it, and notes that the scent lasts all day. Another reports that her husband is particularly fond of this perfume, calling it elegant. These reviews all point to the same conclusion: Rare Beginnings leaves a lasting impression, both on the skin and in the memory.
For anyone looking for an original fragrance far from overly classic compositions, this Rare Beauty launch is clearly worth paying attention to in 2026.
