Sephoria: The immersive beauty event arrives in Paris for the first time
It’s an event to be marked with a milestone for beauty fans. Sephoria, the immersive beauty event straight from the United States, is preparing to hold its very first edition in Europe, and more particularly, in Paris! Here is all you need to know. It's official. Sephoria is the beauty destination of the year! It arrives for the first time in Europe on October 6 and 7, 2023 in Paris! If you've never heard of Sephoria, prepare to be dazzled at the beginning of October by this activation, certainly more anticipated than the Olympic Games for some makeup aficionados. The LVMH group brand is preparing to make its Parisian debut with great fanfare. Sephora's exclusive beauty event Born in Los Angeles in 2018, Sephoria aims to be a unique beauty experience. It allows consumers to discover in advance the exclusive brands and new products to be published in Sephora stores and online. Beauty fans, consumers and professionals are invited over 2 days in a previously defined space. Thus, they will immerse themselves in the sparkling world of beauty...